Antipollution skincare:
A growing demand and market opportunity
Air pollution is Europe’s single-biggest health risk, according to current WHO statistics. There are many different health threats from pollution in its various forms, including impact on the respiratory and cardiovascular systems. The body’s largest organ, the skin, is of course also affected. BASF has developed a 3-stage skin-protection and -care system to safeguard against the negative effects of pollution.
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