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DN-AGE® PW LS 9827

Hair Care – Hair youthfulness from the inside

BASF Beauty Creations has taken inspiration from plant defense strategies to supply human hair follicles with protection against UV and stress-induced DNA damage which accelerates hair aging. Extracted from Cassia alata leaves and titrated in flavonoids, DN-Age® has demonstrated its benefits to preserving hair from graying and keeping with its strength properties.

Product Description

Extract from the leaves of the candle tree

Consumer Benefits

Scalp Care, Anti-oxidant for hair, Hair strengthening, Hair growth stimulation, Hair graying delay, Vitalisation

In Vivo

  1. Fiber diameter and tensile properties on emerging hair fiber
  2. Increase of hair in anagen growth phase (Phototrichogram)
  3. Slow-down of hair graying
  4. Preservation of skin relief after UV irradiation (preventive application)

Ex Vivo/In Vitro/On Hair

  1. Senescence prevention of dermal papilla fibroblasts
  2. Reduction of stress level marker ATM protein in hair follicle melanocytes
  3. Decrease of inflammation mediator IL-1α
  4. Reduction of sebum oxidation
  5. Reduction of mitochondrial DNA damages (UV-A)
  6. Reduction of thymin dimerisation (UV-B)
  7. Support of DNA repair

Clinical Study Results

Scientific Concept

Target Molecules in the Skin

Nature of Active


  • Hair growth
  • Healthy scalp
  • Beautiful hair
  • Anti-oxidant
  • Photo-aging protection


  • None


  • Cassia Alata Leaf Extract (and) Maltodextrin

Form of Delivery

  • Powder


Product Group

  • Actives

Claim Proposals



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