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    Too much of a good thing

    "Did you pack the sunscreen?" Everyone has asked or heard this question right before leaving for their long-awaited vacation. When it's the nicest time of year, most people remember that sun protection is important. In everyday life they don’t.

    That's exactly where the problem often lies. When it comes to sun protection, many people only think about how they can avoid getting red and sunburned at the beach. Yet because of this, many people only use sunscreen at this time of the year.

    Sun protection = Vacation, Too much sun = Sunburn. Unfortunately, this equation is still very common. For many years, research and science has shown that sunscreens protect us from more than just sunburns. A sunburn, or the technical name  erythema solare, is only the first visible sign of skin damage. Even before the skin has turned "red", damage is possible. 

    "UV radiation not only damages the DNA and increases the risk of developing skin cancer, it also breaks down the connective tissues in our skin and is therefore one of the main factors for premature aging," warns Dr. Christian Cremer, Director Global Development & Technical Service UV Protection, about further dangers of too much UV radiation.

    "You look so tan from vacation" or "Your face has a great tan" are not really praises or compliments. Getting a healthy tan, even over a relatively long period of time putting enough sunscreen on your skin, is actually an oxymoron for experts, because it’s not possible. Whether you go on vacation, work outside, or just enjoy life and hobbies at home, sun protection is not only for vacation.

    Remember to protect your skin every day!

    Just as you shouldn’t decide whether a sun screen really works based on avoiding a sunburn, you shouldn’t limit your options to protect yourself from the sun’s intense UV rays to a bottle of sunscreen. There is much more you can do. We would like to give you some tips and have our experts answer specific questions about the sun, UV rays and sun protection.