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    Trends Spotlights

    Hair Mask meets Hair Breakage


    The trend

    Factors such as frequent washing, hair drying, coloring and exposure to UV-light and pollution may cause fragile strands to break leaving you with an unpleasant feeling of damaged and unhealthy hair.

    The BASF Anti Hair Breakage Mask is a reinforcing leave-in treatment. It offers very good anti-hair breakage as well as very good wet combability results. It helps to strengthen the hair fiber reducing breakage and protecting, smoothing without weighing down your hair. Our quaternary protein is the ideal conditioning agent giving body and volume specifically to fine and damaged hair. The BASF Anti Hair Breakage Mask  make your hair look healthy and shiny. 

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    The BASF solutions for your Anti Hair Breakage Mask
    Product NameProduct DescriptionClaim Hint
    Cetiol® CC
    High-value, dry emollient which delivers a sensorial soft product experience due to its high-spreading ability.
    COSMOS approved
    Fast spreading emollient
    Good emulsifiability
    Gluadin® WQ PP
    Quaternary protein derivative for the hair surface recommended for fine hair. 
    High substantivity to hair
    Good conditioning performance
    Prevention of static charging
    Gives body and volume 
    No build-up effect
    Outstanding mildness 
    Dehyquart® A-CA 
    Well-known and highly effective cationic conditioning agent.
    Dehyquart® F 75 T
    Cationic emulsifying base with nice conditioning properties.


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